What can Shopify do?
Shopify is more than a simple e-commerce tool. It offers companies of all sizes the right solution to be successful online. Whether you are a small start-up or an established company - Shopify offers the right tools for growth.
With clear strategies and versatile options, you can get started in online retail quickly and professionally. The platform is scalable and grows with your business. From individual store design and efficient inventory management to global sales channels: Shopify offers everything that companies need to be successful in the digital market.
Manage products and design digital store fronts
Shopify makes it easy to manage products and also offers user-friendly design templates. Thanks to a wide selection of free and paid themes, the online store can be customized - without any prior technical knowledge. This allows companies to present themselves professionally and strengthen their brand online.
Multilingualism and local payment processing
Shopify scores particularly well in a multilingual market such as Switzerland: the platform supports translations into important national languages such as German, French and Italian. In addition, payments can be processed via local providers such as TWINT as well as common methods such as credit card or PayPal. This makes the purchasing process simple and convenient for customers.
Shipping, logistics and taxes under control
Shopify facilitates the processing of orders: Businesses can set shipping rates, print labels and track orders seamlessly. The platform works with local and international shipping services, which offers flexibility. In addition, various tax rates, including VAT, can be easily stored - a real plus point for the Swiss market.
How Shopify supports companies
Sell worldwide and scale flexibly
Shopify grows with your business. Thanks to scalable plans, companies can expand step by step and even sell worldwide. Multiple sales channels - such as social media, marketplaces or direct sales - allow you to maximize your reach in a targeted manner.
Efficient payment solutions and on-site sales
Shopify Payments simplifies payment processing and reduces transaction costs. The integrated system accepts common payment methods such as credit cards, Apple Pay and Google Pay. Shopify POS (Point of Sale) also ensures seamless sales in brick-and-mortar stores - a plus point for retailers who want to be successful online and offline.
Marketing, SEO and apps for more success
Shopify supports companies in becoming more visible and addressing customers in a targeted manner:
- Integrated SEO tools ensure better rankings on Google.
- Discounts and vouchers promote targeted marketing campaigns.
- Useful extensions can be installed via the Shopify App Store to increase the functionality of the store.
Shopify AI Assistant
With Shopify Magic, Shopify is taking the possibilities of artificial intelligence to a new level. This intelligent tool supports companies in making their online store even faster and more efficient.
- Automatic text creation: Shopify Magic generates convincing product descriptions in seconds that are appealing and SEO-optimized. This saves you time and ensures greater visibility on Google at the same time.
- Creative support: Whether advertising texts, email campaigns or social media content - Shopify Magic helps to create high-quality content that appeals to customers in a targeted manner.
- Efficiency and scalability: AI support allows companies to make optimal use of their resources and focus on growing their business.
Conclusion
Shopify is a comprehensive and stable solution for SMEs and growing companies to set up their own Shopify store. The platform contains many functions that simplify the handling of the online store.
Successful Swiss companies that use Shopify include:
Prejudices against Shopify
Despite the many advantages, some prejudices circulate. Here are the most common ones and why they are not true:
- "Shopify is only for large companies" - Wrong! SMEs in particular benefit from its simplicity and scalability.
- "Shopify is too expensive" - Shopify offers flexible plans that adapt to any size of business.
- "You need technical know-how" - On the contrary: Shopify is intuitive and easy to use.